Burger King Wants to Team Up With McDonald’s to Make a “McWhopper” . . . See McDonald’s Response
Hey shout out to the snooty kid that is McDonald’s…
Burger King took out full page ads in the “New York Times” and the “Chicago Tribune” yesterday, as an open letter to McDonald’s asking them to team up and make a “McWhopper.”
They want to do it on September 21st, which is apparently international “Peace Day.” They say that, quote, “calling a cease-fire on these so-called burger wars” could help raise awareness. They even started a website called McWhopper.com.
And the response from McDonald’s was . . .
Their CEO is Steve Easterbrook, and he responded on Facebook.
“We love the intention but think our two brands could do something bigger to make a difference.
“Let’s acknowledge that between us there is simply a friendly business competition and certainly not the unequaled circumstances of the real pain and suffering of war.”
He also called out Burger King’s entire approach to the publicity stunt.
“A simple phone call will do next time.”
If you’re curious, the McWhopper would be approximately 726 calories with 36 grams of fat.